Agadir is Morocco’s top beach resort destination, known for its wide sandy coastline, modern hotels, and sunny weather year-round.
Unlike the older cities of Fes or Marrakech, Agadir offers a clean, rebuilt urban layout after a 1960 earthquake.
It’s perfect for:
Relaxing beach holidays
Water sports like surfing and jet skiing
Family vacations
Excursions into the nearby mountains and valleys
With an average of 300+ sunny days per year, Agadir is the place to unwind.
Top Attractions in Agadir
Agadir Beach and Promenade
The main beach is long, clean, and safe.
Great for sunbathing and swimming
Beachfront promenade lined with cafés, restaurants, and shops
Lifeguard stations and family-friendly vibes
Enjoy early morning walks or sunset views over the Atlantic.
Agadir Oufella Ruins (Agadir Kasbah)
This historic hilltop fortress offers a panoramic view of the city and ocean.
Only the walls remain from the 16th-century structure
A giant inscription reads "God, King, Nation" in Arabic
Visit at sunset for golden lighting and amazing photos
A modern cable car now connects the beach area to the kasbah.
Souk El Had
The city’s largest market and a local favorite.
Over 3,000 stalls
Spices, ceramics, leather goods, clothing, and fresh produce
Less touristy than Marrakech—more authentic and affordable
It’s open daily except Mondays.
Best Restaurants and Cafés in Agadir
Pure Passion
Upscale dining near the marina.
Seafood specialties, steaks, and elegant desserts
Great wine selection
Perfect for romantic dinners
La Scala
French-Moroccan fusion in a cozy, upscale setting.
Offers tajines, grilled meats, and fish
Known for its attentive service and relaxed vibe
Ideal for couples or small groups
Le Nil Bleu
A casual spot serving traditional Moroccan cuisine.
Try the chicken pastilla, harira soup, or couscous
Great prices and portions
Located close to the beach hotels
Outdoor Activities and Experiences
Surfing and Water Sports
Agadir is a water sports hub with waves for all levels.
Surf schools offer lessons year-round
Jet skiing, paddleboarding, and boat tours are available
Taghazout, a surfing village, is just 25 minutes north
Paradise Valley Excursion
A popular day trip into the Atlas foothills.
Natural pools, palm groves, and cliff-jumping spots
Perfect for hiking, swimming, or relaxing in nature
Most tours include lunch and hotel pickup
Family-Friendly Fun in Agadir
Agadir is great for family vacations with children.
Camel rides along the beach
Crocoparc Agadir (a crocodile and exotic animal park)
Horseback riding and quad biking outside the city
Public playgrounds along the promenade
Many beach hotels offer kids’ clubs and family rooms.
Travel Tips for Visiting Agadir
Best time to visit: All year, especially March–November
Language: Arabic and French; English is common in tourist zones
Currency: Moroccan Dirham (MAD); ATMs widely available
Transport: Taxis are cheap; public buses connect beaches and neighborhoods
Dress code: Beachwear is fine at resorts, but modest clothing is recommended in town
Getting there: Agadir Al Massira Airport (AGA) connects to major European cities and Casablanca
Agadir is perfect for travelers who want sun, sand, and comfort—with a taste of Moroccan hospitality. Whether you're relaxing at the beach, exploring the souk, or surfing nearby waves, this city offers a modern yet authentic Moroccan experience.
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